About Us - When I turned 50, I felt like life was just getting started.

I founded Lively Living in 2013, when I had just turned 50.

By then, I had lived enough life to know what mattered — and what didn’t.

Breathing challenges had been part of my family life for many years. I had seen first hand how ongoing respiratory issues could affect sleep, energy, and overall quality of life across generations. MY father, son, brother and grand father had all experienced different breathing challenges which in turn effected all our family members

It shaped how I thought about wellbeing, and why creating calmer, more supportive home environments mattered so deeply to me

At the time, I was searching for products that genuinely supported breathing and wellbeing. It seemed most options available felt outdated and poorly suited to everyday home use — relying on heat, creating excess moisture, and offering little confidence in how they were made or used.

I wasn’t looking to start a business.

I was looking for something I could truly trust to help my family.

Discovering a Technology Australia Hadn't Seen Yet

During that search, I came across a term I hadn’t seen before, " ultrasonic diffusers".

At the time, cool mist ultrasonic diffuser technology was virtually unknown in Australia. They weren’t easily available. They weren’t talked about. Most people , myself included — had never heard of them.

Curiosity led me straight to Ultransmit, the company who invented ultrasonic diffuser technology.

There were no distributors. No websites to purchase one. Just the original creators of the technology itself.

To place an order, there was one condition: a minimum order of 2,000 units of a single style.

I said yes.

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Going Straight to the Source

Those first diffusers filled my spare bedroom from wall to wall. I remember standing there, surrounded by boxes, feeling excited, slightly overwhelmed, yet completely certain I was on the right path.

Later that year, I travelled to China to meet the Ultransmit team and visit their factory and their stand at the Canton Fair. Seeing the engineering, testing and care behind the technology confirmed what I already believed — that ultrasonic diffusion, done properly, could transform how people experience aromatherapy at home and improve their general wellbeing.

That visit marked the beginning of a long-standing relationship built on trust and mutual respect. ( This photo is on my second trip to visit Ultransmit to attend a special celebration for their business.

Since 2013 Lively Living has sold over 740 000 diffusers to Australians via Lively Living and our retail stockist across Australia. Our extensive range of certified organic oils complete the experience.

Our mission is to help Australian households improve their sleep, breathing and everyday wellbeing through thoughtfully designed ultrasonic technology and certified organic essential oils — created with care, integrity and trust.

When The Vision Became Reality

Not long after launch, Ultransmit introduced a larger diffuser design, a refined silhouette I named the Aroma-Bloom.

It resonated immediately. Customers were drawn to its thoughtful form and the way it gently dispersed pure essential oils into the air — without heat, without noise, without overpowering the space.

For many Australians, it was their first experience of aromatherapy that felt calm, modern, and effortless — a diffuser quiet to run through the night, large enough to mist for 12= hours straight, and powerful enough to transform a room.

As customers began sharing how it supported mood, breathing, sleep, and everyday wellbeing, word spread organically. Retailers took notice. Baby stores embraced it as a considered alternative to traditional heated vaporisers.

Lively Living didn’t grow through hype. It grew because people could genuinely feel the difference — and because families across Australia were breathing easier at home.

Get Started With Organic Essential Oils

Supporting Sleep In Family Homes

As families began using our diffusers and essential oils at home, sleep naturally became part of the conversation — particularly for parents of babies and young children.

That insight led to the creation of the Aroma-Snooze, our sleep aid range designed to support calm, comfortable sleep environments for little ones.

It was built on the same principles Lively Living was founded on: safety, simplicity and trust, yet has extra features to support a clam sleep routine for little ones.

Being welcomed into nurseries and family bedrooms is something I’ve never taken lightly. Supporting families at such a tender stage of life continues to guide how carefully we approach every product we create.

Doing Things Properly from the Beginning

From the very beginning, I made a few non-negotiable decisions.

One was a commitment to certified organic essential oils — not because it sounds good, but because it removes grey areas. Certification ensures traceability, accountability, and integrity from source to bottle.

Another was to work closely with Ultransmit to ensure every diffuser was not only beautiful, but also met high standards for safety, performance, and longevity. We shared the same values. Since the beginning, Lively Living has exclusive distribution in Australia or their world class technology and designs.

Over the years, Ultransmit’s teams have visited Australia and stayed in my home, working closely with me as the brand grew. This has never been a transactional partnership, but a shared commitment to doing things properly.

A Trusted Australian Brand, Still Evolving

Over time, Lively Living has become a trusted part of homes across Australia.

From ultrasonic diffusers and baby humidifiers to certified organic essential oils and family-focused sleep and breathing solutions, every product is thoughtfully created to support everyday wellbeing — calmly, safely and beautifully.

In 2025, I was approached about selling Lively Living. It was a significant opportunity and one that prompted deep reflection. But as I sat with the decision, something became clear — my work with Lively Living wasn’t finished.

Behind the scenes, I continue to shape what comes next for Lively Living, our loyal customers, our stockists and our team. Guided by experience and a deep respect for how people use our products in everyday life, the next chapter of Lively Living is already taking shape — and I look forward to sharing it with you soon.

— Julie Parr, Founder