About Us - At 50 I wasn't planning to start a business..

I was simply searching for a better way to support my family's wellbeing. That search became Lively Living.

Breathing challenges had affected several generations of my family, including my father, grandfather, brother and son. I had seen how those challenges touched everyday life, not just for them, but for the people who loved them.

That experience sparked my interest in wellbeing and creating comfortable, welcoming home environments.

In 2013, that search became Lively Living.

A big idea, and 2000 diffusers.

During my research, I discovered ultrasonic diffusers, a technology I hadn’t come across in Australia.

Curious to understand more, I contacted Ultransmit, the company that would become our long-standing manufacturing partner.

There was just one catch: my first order had to be 2,000 diffusers of a single style.

I said yes.

Soon, my spare bedroom was filled wall to wall with boxes. I remember standing among them, excited, slightly overwhelmed, and ready to give this new chapter everything I had.

At 50, I felt like life was just getting started.

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Going Straight to the Source

Later that year, I travelled to China to meet the Ultransmit team, visit their factory and see their stand at the Canton Fair.

I wanted to understand the products properly: how they were made, how they were tested, and the people behind them.

That visit began a relationship that has continued since 2013. Over the years, their team has also visited Australia and stayed in my home as we worked together on the growing range.

For me, knowing who makes our products and building that relationship has always mattered.

Today, more than 740,000 Lively Living diffusers have made their way into Australian homes through our store and retail stockists.

Why essentials oils became just as important

Diffusers were the beginning, but essential oils quickly became central to Lively Living.

As I learned more, I realised how difficult it could be for customers to understand the differences between oils. Two bottles might look similar, yet tell you very little about how their contents were grown or sourced.

That led me to prioritise certified organic essential oils wherever possible, with certification through Australian Certified Organic.

I wanted customers to have something more meaningful to rely on than a label simply saying “natural”.

Today, our essential oils are an important part of the daily rituals our community shares with us, and a part of the business I remain deeply passionate about.

Get Started With Organic Essential Oils

Growing alongside Australian families

As our community grew, parents began sharing their bedtime routines and the challenges of settling little ones.

Those conversations inspired our Aroma-Snooze range, bringing together features designed to help families create a calming bedtime environment.

Being welcomed into nurseries and family bedrooms is something I have never taken lightly. It keeps me focused on thoughtful design, clear guidance and listening to the people who use our products every day.

Still personal. Still looking ahead

Lively Living has grown far beyond those first boxes in my spare bedroom, but it is still deeply personal to me.

I continue to help shape our range, work with our partners, and listen to our customers, stockists and team.

What matters to me is not simply what we sell, but the care behind it and the experience people have when they welcome Lively Living into their homes.

A Trusted Australian Brand, Still Evolving

What began as a search for my own family has grown into something I’m proud to share with yours.

Whether you’ve been with us since the beginning or are discovering Lively Living today, thank you for welcoming us into your home.

Julie Parr
Founder, Lively Living